FlowLab CR


Content, technology and marketing that turn attention into sales.

One team

From camera to code.

We measure what matters

Google Ads, Analytics, Facebook and Instagram to measure acquisition, behavior and conversion.

Data-driven decisions

We measure sales, not likes.

01
Clients we have worked with
  • Coopelesca
  • Coocique
  • Dos Pinos
  • INCAE
  • ICODER
  • Match Point
  • AD San Carlos
  • Ambacar
  • Dr. Adrián Brenes
  • Fonvel
  • PICKCR
  • Operia
  • RaqPlay
  • Mr. Pelicano
  • YourPlaceTo
Hanging bridge over the rainforest at Kapok Hanging Bridges
Produced by FlowLab · Kapok Hanging Bridges
Services

We build digital systems that sell.

Not separate services. One complete flow, where each part feeds the next.

  1. 01

    Strategy

    • Customer research
    • Assessment
    • Sales funnel
  2. 02

    Content

    • Photography
    • Video and reels
    • Drone
    • Testimonials
  3. 03

    Web and technology

    • Websites
    • Online stores
    • Online payments
    • Android and iOS apps
    • Inventory and automation
  4. 04

    Advertising

    • Google Ads
    • Facebook and Instagram
    • Remarketing
  5. 05

    Tracking

    • Google Analytics 4
    • Pixels and events
    • Reports and optimization
Selected work

Real projects.

Kapok Hanging BridgesBrand film for a hanging bridges park: drone, the walk and the atmosphere.
Match Point × AD San CarlosA reel for Match Point featuring AD San Carlos soccer players on the padel court.
Testimonial · Sinergia DentalA patient's story, for Sinergia Dental and Dr. Adrián Brenes.
Testimonial · Dr. Adrián BrenesA patient shares her experience with maxillofacial surgeon Adrián Brenes.
01

PICKCR

All of pickleball in one place: tournaments, court bookings, clubs and rankings.

Integrations
DUPR API
Scope
Product, development, brand, content
Website
pickcr.com
02

Operia

Operations app for hotels and ecolodges: housekeeping, maintenance, inventory and ICT compliance with QR codes.

Integrations
Airbnb, Booking and Vrbo iCal · XML invoices
Pilot
Wellness Park Ecolodge, La Fortuna
Website
operiamanager.com
03

RaqPlay

One platform for every racket sport: pickleball, padel, tennis, squash and badminton.

Scope
Product, development, brand
Website
raqplay.com
04

Mr. Pelicano Boat Tours

Tour booking website. Migrated from Wix without losing Google rankings.

Scope
Web design, bookings, CMS, SEO
Industry
Tourism
Website
mrpelicanoboattours.com
05

YourPlaceTo

Rural tourism marketplace with an availability calendar and online booking.

Scope
Product, design, development
Industry
Rural tourism
Website
yourplaceto.com
06

From Tiquicia

Online clothing store with Costa Rican pride: catalog, instant sizing, bundles and "shop the look".

Scope
Online store, design, catalog
Payments
SINPE Móvil, card and bank transfer
Status
Launching soon
07

Delebimba

Online auction platform: live bidding with a countdown, "Buy now", clothing and a locker to store purchases.

Scope
Product, design, development
Features
Live auctions, Google sign-in, SINPE Móvil
Website
delebimba.com
08

Digital advertising for healthcare

Ads for doctors and clinics: more patients reaching out, at a cost far below the industry average.

Specialty
Doctors, clinics and specialists
Platforms
Google Ads, Facebook and Instagram, GA4
We measure
Conversations, appointments and patients
Ads for

Ambacar

Dr. Adrián Brenes

And other companies we don't name for confidentiality.
Cost per conversation in healthcare 6 to 16 times lower
Industry average
₡2,000 – ₡4,000
Our campaigns
₡250 – ₡317

Industry average based on our experience running campaigns for doctors in Costa Rica.

OtoplastyLast 30 days
139
conversations started
₡250
per conversation
₡34,713
spent
Dental implantsFull campaign
161
conversations started
₡317
per conversation
91 %
of contacts were women
09

Pan-American Young Dairy Farmers Meeting

Full event coverage: stage, panels, brands and attendees.

Scope
Event photography, editing, fast delivery
Industry
Dairy industry
10

INCAE Business School

Coverage of case studies, live cases and institutional events with senior executives.

Work
Marcos Antil case · Mariano Vargas Strachan live case · Institutional events
Scope
Event, classroom and portrait photography
11

Corporate and brand photography

Executive portraits, events and products.

Clients
Coocique, Dos Pinos, INCAE, Lainer
Scope
Photography, video, drone, editing
12

Hotels and tourism

Interiors, exteriors and drone footage that sell the experience.

Clients
Hotel Regina, Avalon, Adifort
Scope
Photography, drone, editing
13

Fonvel

A clear billboard that reads from a distance.

Scope
Graphic design, billboard
Industry
Engineering and infrastructure
Content

Content that stops the scroll.

Photo, video, reels and design with one goal: to sell.

Campaign poster with players
Partnership poster with DUPR
Poster for clubs
Portrait for an ICODER campaign
Dessert photography for a restaurant
PICKCR brand guidelines
Production day

$300/day

Minimum rate per day of photo and video. Travel expenses extra, depending on distance.

6 hours
on location: photo, video and direction
2 hours
of selecting and trimming the footage
Editing

₡6,000/reel

Short reels, up to 15 seconds (about $12). Longer videos or larger projects: ₡6,000 per hour.

Websites

Your website, no monthly fees.

You pay for the design once. A business website with contact options costs from $12 a year to keep online.

Typical platforms
FlowLab
Yearly cost of your site
From$12a year

For business and contact websites, which only pay for the domain. If your site needs bookings, a database or custom workflows, the cost depends on what it needs, and we quote it clearly from the start.

  • Monthly feesNone
  • Hidden costsNone
  • SEOIncluded
  • DesignCustom
  • Ownership100% yours
Complete business websiteCustom design, a professional photo shoot and launch.
From $400

The final price depends on the shoot location.

Included in every project

Designed from scratch, not from templates.

Every site starts from your business and is designed to sell, at a competitive price.

01Industry research

Every finding is checked against Baymard Institute research on what makes people complete or abandon a booking or a purchase.

02Real behavior

Heatmaps and session recordings with Microsoft Clarity: where people click, how far they scroll and where they leave.

03Human walkthrough

We browse the site like a customer, on phone and desktop, to find what no data shows.

What we analyze
  • Path to booking
  • Clarity of the offer
  • Trust
  • Mobile experience
  • Technical foundation

Each finding is rated as confirmed, possible or normal, and we set priorities with you based on your goals.

Direct bookings

Stop giving away commission on every booking.

Your own booking website, photos that sell and Google Ads so guests find you and book direct. All in one.

See how much I save
Room with a wooden bunk bed and a window onto a tropical garden
  • Booking websiteAvailability calendar, rates and online booking. No monthly fee.
  • Photos and videoA professional shoot of your property, with drone and video for social media.
  • Google AdsStrategy and setup for searches like "cabins in La Fortuna".
Online payments

Get paid online through your bank.

We integrate the Banco Popular or BAC payment button right into your website, store, booking system or app. No middleman platforms: you only pay your bank's fee.

See how it works
Banco PopularPayment button and e-commerceFrom $1 a month
BAC CredomaticE-commerce APIFrom $50 a month

Maximum fee per sale: 1.5% on Costa Rican cards and 2.5% on international cards.
Reference amounts. Each bank confirms its terms when you sign up.

  • Low feesBanco Popular and BAC are among the lowest-fee options in Costa Rica. No extra percentage like other platforms.
  • Straight to your accountThe money goes to your bank account, with no middleman.
  • Works anywhereA new website or the one you already have, a store, bookings, registrations or an app.
Process

How we work.

01

Assessment

02

Structure

03

Production

04

Launch

05

Tracking

We don't decide on gut feeling. We decide with data.
Contact

Let's talk about your project.

Quick question? Message us on WhatsApp. Want a quote? Fill out the form.

What would you like a quote for?

WhatsApp